After over 40 years of creating for a living, I guess it's about time for me to wrap it up.
No, no. I don't mean quit. I just mean to sorta put in perspective my progress (or lack thereof) so far. For years, when I was in the ad game, I carried around a portfolio. It was fun to pick out the stuff I liked best and present it to prospective employers. But in those days, the maximum recommended "samples" was about 12 - 16. Of course, I never adhered to the rules, so I usually had a few more...maybe 18-24 pieces.
As I got experience in creating and producing TV spots, my "book" expanded to include a "reel" - in my early days, a 16 millimeter spool of film which contained stuff my creative partner and I had been able to convince some poor client to actually spend thousands of dollars to produce and hundreds of thousands to run.
Sometimes I'd also throw in a few storyboards of ideas that never got beyond the politics of the agency or client. But since storyboards are not as easy to understand - they're like showing blueprints of a building instead of the completed building - I kept them to a minimum.
Welcome! As much as I hate to toot my own horn, somebody's got to toot it. Right?
- Lowell
- chicago, IL, United States
- I'm an artist/writer/recovering adman who now uses my creative "powers" for good -to create a better world, starting here in the U.S.A. I created this blog to give potential clients, collaborators and customers a small smattering of what I do. To find out more, email me at lowelltho@gmail. Although I spent most of my adult life creating ads and commercials for some of America's biggest companies, Around 2000, I began building a new career as a artist/writer/recovering adman. I think of myself as a Creative Catalyst. I instigate new ways of looking at (and solving) old problems, spending most of my time on race relations and other social causes.
Monday, January 10, 2011
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Here's a preview of the documentary Cotton Stevenson and I are producing about the birth of the Black Admaker
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NO, but it's a start. If you don't buy the idea that the human race can be divided into "blacks" and "whites",...
